Website Goals (Required)
What are your primary online business objectives/goals for the website? Examples include increased sales, marketing/branding awareness, and fewer customer service calls. Please discuss both long and short term goals.
What will the website solve for your business? (Required)
What is the main business issue you hope to solve with the website? How will you measure the success of the solution?
Audience (Required)
Describe what would be a typical user coming to your website. How often is the user online, and what does he generally use the web for? How old is the user and what does he do for a living? Use as much detail as possible in profiling your target user. Profile more than one type if appropriate.
Primary User Actions (Required)
What are the primary actions the user should take when coming to your site (find contact details, sign up to a newsletter, find pricing etc)?
How does your company differentiate itself from competitors? (Required)
What makes your company unique compared to your competitors?
Please list any competitor websites (Required)
List the URLs of any of your competitors here.
What other websites do you like?
List the URLs of any websites you like and explain why.
